Before you run out and start sending messages on Facebook, Twitter, Linkedin, or on your blog – you should have a Social Networking strategy for your business. The vast majority of business owners are so confused about the technologies that they forget the different social networking technologies are just tools. The smart entrepreneur will have an overall blueprint or strategy for what hey want to get out of these tools before they spend a lot of time and money on them.
The most effective social networking and internet marketing strategies will be integrated with your existing marketing campaigns – Don’t put social networking on an island by itself! Your customer needs to have a thought through and consistent relationship with you. This includes both online and offline channels! In fact, some of the best campaigns I have ever seen use both traditional techniques and social networking together!
On this video, you will learn a simple 5 step process for developing your social networking and marketing strategy. Follow the 5 steps to create your successful marketing campaigns!