Most Company owners understand the Valaue of being online – But very few know effective online Marketing and Advertising Strategies and they fail to get the results
If you blindly leap into the world of online marketing you could be finding another BlackHole for your money to disappear into.
The vast majority of companies with a site will tell you they get leads from the website, but what they don’t Understand is that those people probably would have arrived to them anyway. Irrespective of how great their website is designed, it is most likely only being discovered by customerslooking specifically for Them.
Usually when we do research of the search engine results for a company, we find them ranking only in terms that contain their specific business or product name.
Generally speaking, their website inquiries are typically only people or repeat people using the web instead of the WhitePages.
Business Strategy Examples can be cost effective:
Online marketing strategies can be 62% Cheaper Online, inbound marketing, (where you post interesting, informative content that leads people to investigate) is 62% cheaper than traditional outbound marketing, (advertising in newspapers, Yellow Pages etc.)
That’s an incredible cost saving for any company, but you must do it correctly to reap the rewards.
It’s important to recognise that we don’t advocate dropping your offline marketing all together – some offline marketing and advertising techniques can be very cost effective with a high rate of conversion. Just review your Off line Strategies and reduce those high cost activities that don’t offer you a return, focusing instead on direct response Off line Marketing and Advertising Strategies coordinated with your new online activities.
Business Strategy Examples By Ian Marsh Business Strategy Examples
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