Landing page is a critical part of our business strategy you get at http://www.SubmarineGuy.com
Everyone needs to build their list and that starts with landing pages.
Landing pages are also known at squeeze pages, or lead capture pages or Lead Magnets.
Landing pages are not really Lead Magnets though… they may be in front of the lead magnet to collect contact info so are an integral part of the Lead Magnet process.
Your landing page is a good one to put into your testing program to see how slight changes can make a big impact on the output.