What’s the next step in the creation of new strategies after we have been creative? After we have forgotten and destroyed an old idea about the need of our customers through re-framing? What do you do once you have destroyed an old interpretation of your costumers’ problem? This video introduces you to the next step: innovation and how to transition to it.
Emerging strategies: creativity and innovation at work
Learn how to apply the dual nature of thinking to identify and foster emerging opportunities
This course emphasises the different roles that creativity and innovation play in the creation of new strategies.
What does it take to develop a new business strategy? What roles do creativity and innovation play?
Conventional (right brain) theories fail to provide a clear answer to these questions. A single-sided narrative, based on rationality only, falls short in capturing the complexity of human beings, and their creative abilities.
It is time to finally embrace our creative side, to think differently, to imagine something that is not possible just yet.
This course explains how the two-sided mode of thinking influences our ability to create new strategies.
Join me on a journey to the forgotten part of entrepreneurial thinking; it’ll be fun.
I’ll share details about this on-line course shortly.