Learn how scientific companies develop and execute strategy. In these videos you will learn basic concepts of business strategy used in industry and academic settings. This presentation covers value proposition, market analysis, organizational context, and how businesses develop and execute strategy. These videos are designed to teach bench researchers the basic business concepts to succeed in their next career step.
The target audience is basic and biomedical science graduate students or postdocs pursuing an academic or industry research career.
These videos were co-produced with the University of California, San Francisco and funded by the Burroughs Wellcome Fund.